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Manager, Marketing Operations
Denver, CO
Job Description
Company Overview
Fanatics is building a leading global digital sports platform. The company ignites the passions of global sports fans and maximizes the presence and reach for hundreds of sports partners globally by offering innovative products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans, a global partner network with over 900 sports properties, including major national and international professional sports leagues, teams, players associations, athletes, celebrities, colleges, and college conferences, and over 2,000 retail locations, including its Lids retail business stores.
As a market leader with more than 18,000 employees, and hundreds of partners, suppliers, and vendors worldwide, we take responsibility for driving toward more ethical and sustainable practices. We are committed to building an inclusive Fanatics community, reflecting and representing society at every level of the business, including our employees, vendors, partners and fans. Fanatics is also dedicated to making a positive impact in the communities where we all live, work, and play through strategic philanthropic initiatives.
The base salary range for this role is $106,000 per year - $158,000 per year, depending on job-related knowledge, skills, and experience. This role is eligible for the Fanatics Betting and Gaming annual bonus program and an equity award.
*Salary range is listed in USD; ranges will change based on country of residence
In addition to the base, bonus, and equity, full-time employees are eligible for Medical, Dental, Vision, 401K, paid time off and other benefits like GymPass, Pet Insurance, Family Care Benefits, Free Shipt deliveries, and more. We'll also give you $500 to set up your home office!
For information about our benefits, please visit
We are seeking a Marketing Operations Manager. In this role, you will be responsible for developing and executing GTM operational plans, strategies, and processes that support the growth of Fanatics Betting & Gaming. You will partner closely with cross functional channel leads on long term GTM planning and support campaign processes-from planning to implementation to execution. You will use Airtable and other digital tools to develop structured systems that drive efficiency and transparency across the company and translate workflow needs into repeatable methods.
This role requires a deep understanding of campaign processes, project management, and how to make everyday operations more efficient, more digital, and more scalable. A major area of responsibility will be spearheading and managing Airtable success while implementing new features including AI, interfaces, app builds, conditional logics, automations, templates, and tool integrations (including Jira, Snowflake, Confluence, and many others). You will develop a collaborative vision for Airtable and third-party tools to advance company objectives.
Responsibilities - Communicate expectations, milestones, dependencies, timelines, project scope, and project objectives to ensure cross functions have what they need to execute work
- Contribute to the development of quarterly and yearly GTM planning.
- Implement operational best practices across the marketing organization with an agile mindsetIdentify friction points across the marketing process and lead the team to find and implement solutions.
- Design and configure the architecture of Airtable to enable scalable long term project management systems.
- Connect and integrate multiple data streams into Airtable to create relational databases and a source of truth within the platform.
- Support multiple business teams with their instances of Airtable configuration and ensure that all instances are in sync and report back to a master instance.
- Lead platform training sessions and act as point of contact for user feedback and questions.
- Monitor quality of tool to ensure all business requirements are met.
- Collaborate with cross-functional teams to identify pain points and develop solutions within Airtable.
- Troubleshoot and resolve any Airtable technical issues or system glitches related to usage.
- Continuously evaluate and improve operational processes to drive greater efficiency and productivity
- Bachelor's Degree in Marketing, Digital Comms or combination of relevant education, experience and training.
- 5+ years of Marketing experience.
- 2-3 years in fields directly related Airtable implementation and builds.
- 1-2 years of sportsbook marketing experience preferred.
- Proven experience in project management.
- Always willing to learn new features with continue mindset of making things better.
- Passionate about the project management tools and systems.
- High potential individual with a data driven mentality, results-oriented spirit, and creative problem solver with a collaborative style of work.
- Comfortable in an entrepreneurial environment, hyper organized and detail oriented.
- Excellent problem-solving skills and the ability to identify innovative solutions.
- Ability to prioritize multiple projects and tasks, and reliably meet deadlines.
- Proficient in Google suite, Airtable, Jira, Confluence, Slack, Figma Open to regular travel to events and other Fanatics offices for various offsite and team meetings.
- Must be okay with occasional traveling
Ensure your Fanatics job offer is legitimate and don't fall victim to fraud. Fanatics never seeks payment from job applicants. Feel free to ask your recruiter for a phone call or other type of communication for interview, and ensure your communication is coming from a Fanatics or Fanatics Brand email address (this includes @betfanatics.com). For added security, where possible, apply through our company website at
Tryouts are open at Fanatics! Our team is passionate, talented, unified, and charged with creating the fan experience of tomorrow. The ball is in your court now.
Fanatics is committed to responsible planning and purchasing (RPP) practices, working with its business partners across its global and multi-layered supply chain, to ensure that planning, sourcing, and purchasing decisions, along with other supporting processes, do not impede or conflict with the fulfillment of Fanatics' fair labor practices.
NOTICE TO CALIFORNIA RESIDENTS/APPLICANTS: In connection with your application, we collect information that identifies, reasonably relates to or describes you ("Personal Information"). The categories of Personal Information that we collect include your name, government issued identification number(s), email address, mailing address, other contact information, emergency contact information, employment history, educational history, criminal record, and demographic information. We collect and use those categories of Personal Information about you for human resources and other business management purposes, including identifying and evaluating you as a candidate for potential or future employment or other types of positions, recordkeeping in relation to recruiting and hiring, conducting criminal background checks as permitted by law, conducting analytics, and ensuring compliance with applicable legal requirements and Company policies. For additional information on how we collect and use personal information in connection with your job application, review our
Fanatics ensures equal employment opportunity without discrimination or
harassment based on race, color, religion, sex (including pregnancy,
childbirth, or related medical conditions), sexual orientation, gender
identity or expression, age, disability, national origin, marital or
domestic/civil partnership status, genetic information, citizenship status,
veteran status, or any other characteristic protected by law.
Job Summary
Company
Start Date
As soon as possible
Employment Term and Type
Regular, Full Time
Required Education
Bachelor's Degree
Required Experience
5+ years
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